CSN’s Little League Coverage Becoming Popular !!
- Updated: August 3, 2018
(The headlines from three of CaliSports News’ most popular articles of 2018.)
The numbers are in for July, and for the second month in a row, CaliSports News’ most-read article was about Little League. This time the most popular story for July was the following:
The most read article in June was this:
Wow !! Little League is kicking major Easton bats this summer over coverage of MLB, NBA, and NFL. The experiment is working. CSN is giving the people what they want. Build it and they will come. Well, CSN has built it, and they are flocking to it.
Yeah, but that is just the summer, right? Hockey, football, and basketball are not in season, right? Little League would get crushed when competing against the Los Angeles Kings and Anaheim Ducks during the NHL’s mid-season, right?
Well, I asked CSN’s esteemed editor-in-chief to find out which article has received the most page views during 2018, and his answer blew my mind. I had fully expected him to report back that articles written about the Los Angeles Lakers, Clippers, and Kings back in January and February had collected so many views by now that they would dwarf all of the Little League articles. But, that is not what happened.
Instead, my editor reported that the most-read CSN article of 2018 was the following piece published on May 30:
Mind blown !!
That was my very first Little League article! CaliSports News had published that during the awkward transition when my readership was almost entirely composed of Ducks fans, many of whom probably had zero interest in youth baseball. That article had debuted long before most of my current readers had even found me.
In fact, two weeks after that initial story had already gone online, its total number of page views was still comparatively tiny to what that same article has now accumulated. Meaning, the vast majority of its readers had discovered that old article long after it had already been published. So how in the world has that article generated such a ridiculous amount of page views in recent weeks?
Great question. So, I did some Googling, and I discovered that when anyone searches for SoCal Little League, this happens:
Would you look at that!? CSN comes up BEFORE LittleLeague.org’s own links! That might explain some of the mystery. That article quite possibly received visits from folks too lazy to have typed “Southern California”, and instead, simply searched for “SoCal Little League”.
Then, I suppose out of curiosity, they might click on my article, and check it out. Perhaps they even share the link afterwards with their friends and fellow Little League fans. I bet they do that, too. I even imagine that some of those friends and fans have joined my audience, and that is why my readership has absolutely ballooned as the summer has moved along. Hence, it is entirely possible that Google has sent to CSN a healthy portion of my audience. However, that is pure speculation at best.
In truth, I do not know from where everyone has found me, but I am very thankful that so many have found me in such a relative short time span. A big CSN welcome to each and every one of my readers, and thank you all for following this crazy Little League blogger, and I very much appreciate that you have read my articles. You have made writing them fun for me, and have energized me to work even harder for you.
Now, let us investigate the most popular July article. Why would so many readers care about a simple recap of two early round district games? That strikes me as unlikely. I might have thought that my feature article on Kainoa Baptista would have blown the other July articles out of the water. But, what do I know? Google once again might provide a possible explanation. When we search on Park View José Mendoza, this happens:
When we search on Park View Michael Rodríguez:
When we search on both players even without Park View:
See what I mean? Always the top link. CSN comes up before the Los Angeles Times, before the Star News, before KUSI, and even before Park View’s own web site. So, it is entirely plausible that the readers may not have been specifically interested in those California District 42 tournament games discussed in that article. Instead, my audience might have been interested in one or both of those two young players on Chula Vista’s Park View Little League team. Who knows? I am not going to overthink the reasons that article is so popular.
Meanwhile, let us see what happens this month as we go for the hat trick. Wait, wrong sport. I meant three months in a row. Until then, stay with CSN, SoCal’s undisputed leader in Little League coverage.
Let’s Go SoCal !!
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